A technical audit is a comprehensive analysis of a website’s «operability» to identify shortcomings and errors that hinder its effective functioning, reduce visibility, and slow down its progress in search engines. The main goal of a thorough inspection is to ensure the website’s convenience for users and make it easily understandable for search engine crawlers.
Why You Should Order a Professional Website Audit
A high-quality technical audit from a full-cycle digital agency allows you to:
- improve the website’s SEO performance;
- increase page loading speed;
- enhance user experience;
- make the site more attractive to search engines and improve its ranking.
A technical audit is an essential condition for effective website promotion. Without timely error correction, any SEO strategy may turn out to be ineffective.
Stages of a Technical Audit at Just Seo
A comprehensive analysis of a website’s performance in a marketing agency includes:
- Checking loading speed. The site must display correctly and function perfectly on all devices.
- Analyzing website indexing. All web pages should be accessible to search engines.
- Evaluating mobile optimization (adaptive versions of the platform). Fonts, interactive elements, videos, and images should be easy to read and load quickly on mobile devices.
- Monitoring URL structure and meta tags. The site structure should be logical and understandable, while the title, description, and H1–H6 tags must be effectively optimized.
- Detecting duplicate content and technical errors. This involves removing broken links, fixing incorrect redirects, and identifying coding errors.
- Optimizing internal linking. This includes setting up proper connections between web pages for seamless site navigation.
- Implementing structured data (microdata markup). This helps improve the website’s search ranking.
- Ensuring website security. The online platform must be protected from viruses and malicious code and should have an SSL certificate (HTTPS).
Order a professional technical audit of your website from Just Seo — contact us via direct messages, Telegram, email, or call our marketing agency experts at the provided contact number.
